Natalia Paliyenko Photography

the project

Natalia Paliyenko Photography is a wedding and engagement photography business located in Maine.

The goal for Natalia’s brand and website refresh was to reflect the vibrant colors and energy of her photos without overshadowing their beauty. To do this, I created a custom type-based logo centered around her name, keeping the branding simple, memorable, and recognizable. The flowing, playful lettering adds to the carefree, relaxed, yet stylish vibe.

The colors were chosen to complement the bright, bold, and warm tones in her photos to tie everything together. The website carries this same energy using all of the brand elements to create a fun, lively, and inviting experience.

All photos courtesy of Natalia Paliyenko Photography