Alight Psychotherapy

the project

Alight Psychotherapy is a therapy practice based in Sitka, Alaska, created to support people through all the very human parts of life, connection, and growth.

The whole identity is rooted in the idea that growth isn’t linear. Life moves, shifts, settles, and changes, and there’s space for all of it. At the center is a hand-drawn mark inspired by that natural ebb and flow—the wave represents movement and change, while the horizon brings a sense of steadiness and balance. Together, they subtly form an A & P for Alight Psychotherapy, adding a little hidden meaning to the design. Organic forms and little imperfections keep everything feeling human and approachable, while rich earthy tones and brighter pops of color bring in warmth, optimism, and a little bit of energy.

“Working with Coast Creative Co was a dream come true! Her attention to detail, her vision, and her incredible talent completely blew my mind. I hired her to develop a visual brand for my private therapy practice and I love it so much! From the beginning to the end it was such an enjoyable process. So well organized, so professionally executed, and the final product gorgeous! 10/10 recommend hiring Taylor! She's fantastic!” Full Review